Roger and Val discuss proper methods to dispose of your old computers, hardware and protection of sensitive customer data with Secure Data Sanitization’s (SDS) Founder and President, Molli Wingert.  Improper disposal of sensitive customer data such as credit card numbers, addresses, social security numbers, etc. could be punishable by fines from $1,000 – $10,000 per name. Read the rest of this entry »

Podcast: Play in new window | Download (Duration: 41:10 — 37.7MB)

In this show, Dave and Roger Discuss: 

• Dave’s background around being raised in a cult and what drove him to discover the secrets of persuasion
• Dave’s thirst for reading (on average he reads 30 books a month)
• Dave’s new book “How to Sell When Nobody’s Buying” and what inpired him to write this book
• Caller Rich in boise, asks how to start reading 15 minutes a day and Dave shares his insights on making reading easy
• Caller Margie in Grangeville, asks how to market her home based business and Dave lines out the steps to take (Marketing plan/action plan) to become an expert in your field.
• Roger asks Dave how owners should allocate their time devoted to social media on a daily basis
• Dave shares his inpirations on deciding which topics to write on
• Dave talks about Clement Juggler’s (early 1800’s economist) explaination of a business cycle which covers the 4 cycles of business and why now is the time to attack the market
  • Expansion
  • Prosperity
  • Contraction
  • Recession
• Caller Derek in Eagle, asks about the ethical behaviors around Business Critical Non-Essentials (CNE).  What’s acceptable and what is not when thanking clients and customers Read the rest of this entry »

Podcast: Play in new window | Download (Duration: 42:15 — 38.7MB)

Hawk's Eye On Business

Roger and Val have guest Donna Geisler (Fusion Set) in the studio today to discuss her book “I Tried Marketing and it Works.”  Topics of discussion are: 

• How Marketing relates to #6 (not enough prospects to sell to) of the “14 Most Common Business Owner Frustrations“
• Positioning your company for the coming business upswing
• Caller Jim’s question on how to start a business with little or no funds
• Caller Bonnie had questions for the Roger, Val and Donna on how to best market her business
• How and when to become a Business Owner
• How to market on small budgets to maximize your marketing budget
• Differences in marketing with small and large companies
• How to target your market and what mistakes to avoid
• How to develop strategic alliances to maximize your exposure Read the rest of this entry »

Podcast: Play in new window | Download (Duration: 42:07 — 38.6MB)

Hawk's Eye On Business

Many small businesses start with one or two people in the business.  At this point the owner wears many hats such as Marketing manager, Sales manager, HR manager, CEO, President, CFO, etc.  Included in these hats is also the janitor, plumber, floor sweeper, etc.  There’s nothing wrong with wearing all these hats when starting out, however, not letting go of these hats is all too often the reason many businesses can not attain that “next level.” Read the rest of this entry »

In Business, your “WHY” is the most critical factor in the success of your business.  Why do you get up in the morning and go to your business?  What were your hopes and dreams when you started or bought your business?  Are you living that dream?  if not, why not?  When was the last time you enjoyed owning your business?  

One of my trainers, Earl Kemper, once told me that “Business is the tool we use to provide us the life we choose, it is not life.“  It took me a long time to fully understand this statement because I had not clarified my Why.  To clarify your why, ask yourself these questions:  Read the rest of this entry »

Hawk's Eye On Business

The “Hawk’s eye on Business” podcast from Feb 6th features Roger and Val discussing hiring practices for business owners.  The question is raised as to what the best practices are for hiring employees.  All too often business owners spend good money trying to find the right people to put on their bus only to find that the employee they painstakingly hired is not committed to their business any more than the last person.  So what is the problem?  Why do some businesses succeed at finding the best people and others struggle?  

One reason is lack of proper leadership by the owner.  Yes, you are the problem in many cases.  Not intentionally but nevertheless, you are.  So what can you do about it to start attracting the right types of employees? 

Read the rest of this entry »

Dec. 12 Show

Val and Roger discuss how to properly conduct closed door sales, when to hold them, what businesses they work for, how to get referrals from them and in what situations they work the best for. 

Roger Hawk-Show For December 19-121009

Podcast: Play in new window | Download (Duration: 27:03 — 24.8MB)

Dec. 12 Show

Val and Roger discuss how to conduct a closed door sale to include when the best time for your business to hold one.  Part II is next week.

Roger Hawk-Show For December 12-121009

Podcast: Play in new window | Download (Duration: 26:49 — 24.6MB)

Nov.21 Show

Val and Roger discuss the 6 keys to a winning team and how each one contributes to the business’ bottom line.

Podcast: Play in new window | Download (Duration: 27:10 — 18.7MB)

     If you’ve been working hard to grow your business for a while now and things aren’t happening as fast as you want, then I’d like to help you create a MAJOR business BREAKTHROUGH.
Here’s the scoop… Read the rest of this entry »